Vertical Construction Commences at Witkoff and PPG Development's The Residences at Shell Bay, One of Florida's Most Exclusive Club Destinations
Witkoff Group and PPG Development announced that The Residences at Shell Bay, a new Auberge-branded condominium inside the private 150-acre, Mediterranean-inspired Miami enclave, has gone vertical, with the first few levels of the 20-story tower now complete.
Witkoff Group and PPG Development have announced that The Residences at Shell Bay, a new Auberge-branded condominium inside the private 150-acre, Mediterranean-inspired Miami enclave, has gone vertical, with the first few levels of the 20-story tower now complete. On track to open in 2027, the project is set to become South Florida’s most exclusive residential community, delivering a unique combination of club offerings, views and amenities. The Residences’ rapid construction progress signifies its strength in the marketplace as discerning luxury buyers increasingly prioritize momentum and also underscores the development team’s ambition.
“Shell Bay represents a generational opportunity—the first property of its kind,” said Alex Witkoff, CEO of Witkoff. “With our golf and racquet clubs already established among the world’s finest, we are proud to commence this next chapter of development as we go vertical on our residential tower and five-star Auberge resort.”
The Residences at Shell Bay is a 20-story tower by award-winning firm Kobi Karp, blending contemporary design with a timeless coastal sensibility. Its 108 private residences are framed by wraparound terraces and expansive glass, emphasizing light, views, and connection to the landscape. Interiors by AvroKO, the visionaries behind projects such as 1 Hotel Central Park, The Ritz-Carlton New York, NoMad, and The Londoner in Macau, feature bespoke detailing and a sophisticated material palette that elevate each home into a sanctuary of tranquility and refinement. G.T. McDonald Enterprises is serving as the general contractor for the project.
“Shell Bay is more than a collection of residences, it’s an entirely new standard for private club living in South Florida,” said Ari Pearl, Founder and CEO of PPG Development. “From the golf course to the marina to the bespoke amenities, every detail has been designed for a level of privacy and quality that simply doesn’t exist elsewhere in the market. We’re building something timeless.”
The project is seamlessly integrated into Shell Bay Club, an exclusive private members’ club already accessible to future residents. The club offers an unmatched lifestyle anchored by a championship 18-hole Greg Norman–designed golf course, a 12-acre practice facility, and a nine-hole Par 3 course.
Additional amenities include a Racquet Club with all four Grand Slam surfaces, as well as pickleball and padel courts, basketball courts, batting cages, and a children’s discovery playground. The property also features a 48-slip private marina with direct access to the Intracoastal Waterway, a private members’ clubhouse with an indoor-outdoor wellness spa, elevated event spaces, multiple dining venues, and more.
Shell Bay presents a rare opportunity to live within one of South Florida’s most exclusive communities, offering a range of one- to four-bedroom floor plans with sweeping views of the championship golf course and the Intracoastal Waterway. Designed with a refined approach to indoor-outdoor living, each residence features open-concept layouts that balance elegance with functionality. Residents will also enjoy access to a dedicated collection of private amenities within the building, thoughtfully curated to complement those of the Shell Bay Club and the future 60-key Auberge hotel and spa. Highlights include a world-class culinary program led by Michelin-starred Chef Julien Jouhannaud, offering in-residence dining and house sommelier services, as well as a resort-style pool, full-service medical day spa, and a fitness center with indoor and outdoor training areas for a personalized wellness experience.
The Residences at Shell Bay are slated for completion in 2027. Sales and marketing efforts for the project are handled exclusively by Douglas Elliman Development Marketing, with prices starting at $2 million.
Images via Aerial Photography, Inc. G.T. Construction & Development | Renderings via MARCH
For more information about The Residences at Shell Bay or to inquire about purchasing a unit please fill out the form below:
Queen Miami Beach, Ultra Exclusive Modern Japanese Restaurant And Lounge, Set To Open February 2
Immerse yourself into a nostalgic world of decadence, glamour, power, and inimitable magnificence at Queen Miami Beach, South Florida’s newest luxury dining experience, set to open February 2nd, in the 5th street corridor of Miami Beach. Celebrating the city’s history, Queen Restaurant & Lounge breathes new life into the iconic Paris Theater, built in 1945 by famed Art Deco architect Henry Hohauser, restoring the property to its original intended glory with over-the-top 21st-century splendor.
Immerse yourself into a nostalgic world of decadence, glamour, power, and inimitable magnificence at Queen Miami Beach, South Florida’s newest luxury dining experience, set to open February 2nd, in the 5th street corridor of Miami Beach.
Celebrating the city’s history, Queen Restaurant & Lounge breathes new life into the iconic Paris Theater, built in 1945 by famed Art Deco architect Henry Hohauser, restoring the property to its original intended glory with over-the-top 21st-century splendor. Recognizable by album covers and music videos of Madonna, U2, J. Lo, Christina Aguilera, and Ricky Martin, the nostalgic design emulates opulence and allure, honoring the glam of the past while envisioning the mystique of the future. From the Rat Pack era of the 1950s to the hedonistic nights of the 1990s, the Paris Theater has evolved with the times and is reborn for a new generation with the creation of Queen Miami Beach.
“Being in the Miami market for over 15 years, and witnessing the city’s rapid growth, I saw an opportunity with the historic Paris Theatre to create an uber luxurious, selective, one-of-a-kind fine dining and nightlife destination. Miami has recently experienced an influx of some of the most influential people in the country, so we decided to go after this demographic, a more sophisticated, educated, elevated, and more mature type of clientele. Our goal will be to create the most beautiful, interesting, diverse, and fun mix of people possible, on any given night.” Said Mathieu Massa, entrepreneur, restaurateur, and sole owner of Queen Miami Beach.
Ushering in a new era of extravagance, Queen Restaurant & Lounge is designed to see and be seen. Extending the ultimate dining experience, the restaurant seamlessly blends superb Japanese cuisine and world-class hospitality, with today’s bold modernity of elevated nightlife to evoke a new era of posh, Miami has yet to see. With renowned interior designer Carlos Rodriguez of ModPlay Studio at the helm of Queen Miami Beach’s unrivaled design, guests will be amazed at the awe-inspiring reimagination of the space inspired by the preserved architectural details from the ‘40s.
Upon entering the golden doors, guests will be wowed by a custom mosaic handmade in Italy, sensual terrazzo floors, and a mid-century, brass chandelier from J.T. Kalmar. The convivial black and white mural located in the front entrance vestibule by local Miami Artist Gonzalo Fuenmayor was inspired by the exuberant Brazilian entertainer Carmen Miranda.
Follow the main entrance’s curved Art Deco passageway, made of brass slat, to The Salon Lounge where you’ll be met by ever-so exquisite Lobmeyr chandeliers - famously unveiled at the Metropolitan Opera House in 1966, original Paris Theater crown molding motifs refinished in gold leaf, and a gorgeous Calacatta Viola marble bar.
Arrive at the grandiose main dining room, mezzanine floors, or the members-only VIP Lounge to experience an orchestrated dance of space and depth, textures and context, lighting, and sound. Get a glimpse of the fine-dining kitchen through custom-looking glass windows as you approach the sensational Mondrian wall, the dining room’s awe-inspiring focal point. Take in unparalleled architectural and interior details as they unfold, reaching a zenith as you watch the LED-paneled Dome ceiling transform.
World-renowned Chef Julien Jouhannaud, known to oversee several Michelin-starred restaurants in New York and most recently led the culinary teams at Annabelle’s in London, serves as Queen Miami Beach’s Chief Culinary Officer overseeing local Chef Mitchell Hesse, leading as Queen Miami Beach’s Executive Chef. Together, the pair has created a carefully curated menu that blissfully marries French techniques with Japanese ingredients. Designed to be shared and intended to delight the senses, every dish is infused with superior flavor, dazzling creativity, and authentic, fresh ingredients.
“I look forward to being a part of a new chapter of Miami’s restaurant scene. Queen Miami Beach will offer a fully immersive experience of all your senses. Let the show begin!” Said Chef Julien Jouhannaud
Queen Restaurant & Lounge will take guests on a 5-star culinary journey through Japanese gastronomic traditions, matched with a modern approach. Dishes range from small plates to a curated raw and marinated section to sushi platters and seafood towers, which then segue into heartier main courses. American classics are reimagined through a Japanese lens with a focus on wood-fired grilling via a Josper Charcoal Oven and two Robata Flame Grills. A premier hand-selected butcher’s program revolves around the highest-grade American and Japanese Wagyu and exclusive Prime Grass-fed beef, while sushi offerings complement the dining experience with the finest seafood sourced from Japan and beyond. Desserts will be both sculptural and elegant, offering a sweet ending and a fitting coda to the extravagant dining experience.
An extensive cocktail program will encompass libations that incorporate fresh ingredients and Japanese spirits, while a separate world-class wine and champagne list will offer an elite selection from exclusive labels and boutique producers, including a unique partnership with the luxurious Louis XIII.
The distinct ‘Salon Lounge’ area will house Queen Miami Beach’s main bar, which will offer a selection of craft cocktails. The Salon Lounge bar will also serve as an after-dinner drinks destination or a spot to have an elegant nightcap while enjoying the venue’s lively atmosphere until late in the evening.
A covert ‘Omakase Counter’ will live on the second floor and peek out into the main dining room below, catering to those looking for chef’s selection of delicately composed nigiri and traditional dishes. From the exclusive theater balconies, guests will glimpse at the culinary fireworks occurring below, as dishes of exquisite Japanese cuisine are paraded through the plush dining room.
Channeling the sumptuously rich spirit of the famed Art Deco building it now calls home, Queen Miami Beach will denote an unrivaled indulgence of all the senses where elevated cuisine, excellent cocktails, and singular service reign supreme.
Queen Miami Beach will open Tuesday through Saturday, from 6pm until late, and is located at The Paris Theater, 550 Washington Ave, Miami Beach, FL 33139.
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