The Standard Residences Completed in Midtown Miami as Brand’s First Ever Standalone Residential Project Worldwide

The Standard Residences, Midtown Miami, the first-ever exclusively residential project from the iconic global brand, has announced its completion, marking the opening of the first new residential building in Midtown in nearly a decade. Developed by Rosso Development, in partnership with Hyatt, and Midtown Development, the 12-story pied-à-terre-style building arrives as a milestone in the continued evolution of one of Miami’s most walkable and vibrant destinations.

“We wanted to create a building that doesn’t just exist in the neighborhood but participates in it,” said Carlos Rosso, Founder of Rosso Development. “We are incredibly proud to deliver a lifestyle where design, culture, and community meet. The Standard is a true gathering place authentic to the neighborhood, designed to bring people together and contribute to the creative energy that makes this part of Miami so special.”

Designed by Arquitectonica with interiors by Urban Robot in collaboration with The Standard’s award-winning in-house team, the project comprises 228 residences that blend culture, social connection and style with world-class design, amenities and service. The building showcases more than 34,000 square feet of resort-caliber amenities including a lively rooftop reminiscent of the vibe The Standard pioneered from LA to New York to London, with lush landscaping by Naturalficial, a 60-foot resort-style pool and Solana rooftop restaurant and bar by the acclaimed Juvia Group.

A series of social and wellness amenities include a state-of-the-art fitness center, yoga and stretch studios, an infrared sauna, co-working spaces, a screening room, and a pickleball court that doubles as a disco room. The lobby and gathering areas serve as an art gallery, with works by Argentinian artists Gaspar Libedinsky and Patricio Escobedo, as well as South Florida-based Jen Clay and Venezuelan-American fiber artist also based in Miami, Lisu Vega. Inspired by the neighborhood’s urban energy, the lifestyle experience is further elevated by on-site culinary and social destinations including Sushi Garage, Mannarino, Rosetta Bakery Café, and the Privato Speakeasy.

“The Standard has the unique ability to make a neighborhood come to life, from the Meatpacking District to King’s Cross and we see the same dynamic at play in Midtown Miami,” said Amar Lalvani, President and Creative Director, The Lifestyle Group, Hyatt. “Midtown has great attributes, but it was missing an anchor. It’s walkable, it’s connected and it sits right between some of Miami’s most interesting districts. At The Standard Residences, our owners get to fully inhabit The Standard brand while joining a community that will help shape the future of Midtown.”

The Standard Residences, Midtown Miami serves as a cornerstone of the broader evolution for the neighborhood, which includes Rosso Development and Midtown Development’s recently announced Midtown Park—a transformative five-acre, $2 billion mixed-use community with luxury retail, dining, residential, office, and an ULTRA padel club, designed to link Midtown, Wynwood, and the Design District through a new network of public green spaces and pedestrian paseos.

The Standard Residences, Midtown Miami is nearly sold out with limited units remaining. Sales and marketing is exclusively managed by Douglas Elliman Development Marketing.

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Rosso Development, Midtown Development and Proper Hospitality Open Sales Gallery For Midtown Park Residences by Proper

Rosso Development, Midtown Development, and Proper Hospitality have officially opened the Midtown Park Residences by Proper sales gallery, offering an immersive first look at the highly anticipated 28-story residential tower set within Midtown’s transformative five-acre, $2 billion mixed-use community. The project marks Proper Hospitality’s debut in Miami’s residential market, blending design-driven living, wellness, and cultural programming in one integrated destination.

Designed by Arquitectonica with interiors by acclaimed New York–based studio Meyer Davis, the new sales gallery at 3171 NE 1st Avenue showcases a distinctive approach to contemporary luxury, where craftsmanship, layered textures, and curated art come together to create spaces that feel both refined and authentic. The space displays original works by Mariano Calezado, Sebastian Marc Graham, and Rubén Rodrigo, while steel sculptures by artist Hernán Marina are installed in front of the sales gallery and will soon permanently live at the heart of Midtown Park as part of its public art program — inviting the community to engage with art in everyday life, a tribute to the neighborhood’s creative energy and the project’s role in enriching the area’s cultural landscape.

“This marks a defining moment for Midtown and for Miami as a whole, as we begin to physically and culturally connect Midtown, the Design District, and Wynwood through what will become one of the city’s largest mixed-use developments,” said Carlos Rosso, Founder & CEO of Rosso Development. “This corridor is rapidly emerging as a haven for luxury branded residential projects, driven by its human-scale density, shaded walkable streets, and immediate access to world-class retail, dining, and cultural experiences just steps from home. The response from the community has been extraordinary, reinforcing a clear demand for thoughtfully designed environments that bring together lifestyle, connectivity, and long-term urban value.”

“Today’s buyer isn’t looking for a lifestyle — they already have one,” said Brian De Lowe, Co-Founder and President of Proper Hospitality. “They want design, wellness, food, and culture woven into daily life, not offered as an afterthought. Midtown Park is exactly the kind of project where Proper’s curatorial involvement — from programming philosophy to wellness infrastructure — can deliver on that expectation from day one.”

Midtown Park Residences by Proper marks the first residential tower to rise within the Midtown Park master plan, which will link Midtown, Wynwood, and the Design District through a network of parks, pedestrian paseos, 120,000 sq ft of retail and dining, 60,000 sq ft of offices, and a world-class racquet and padel club operated by ULTRA Padel & Wellness.

Within the tower, 288 bespoke residences will range from studios to three-bedroom homes, along with exclusive penthouses featuring private rooftop gardens and pools. The building’s 40,000 sq ft of private lifestyle amenities will include a tropical pool deck with a signature restaurant and bar, a private pickleball court, co-working lounges, a yoga and meditation garden, a spa pool, kids’ club, and a communal vegetable garden designed by Naturalficial. Residents will also enjoy curated programming and a dedicated Culture Concierge, plus access to programming and benefits across Proper Hospitality’s portfolio, including the iconic Shelborne by Proper on Miami Beach.

To activate the site ahead of construction, a temporary two-acre ULTRA Padel & Wellness pop-up—one of the largest in the U.S.—will open soon, bringing new energy to Midtown with tournaments, community events, and daily play opportunities that preview the vibrant lifestyle Midtown Park will create.

Midtown Park Residences by Proper is exclusively represented by Fortune Development Sales. Pricing starts in the mid-$600,000s, with completion expected in 2028.

Renderings via Midtown Park Residences by Proper | Photos via World Red Eye

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Rosso Development, Midtown Development and Proper Hospitality Reveal Midtown Park Residences by Proper Signature Penthouse Collection

Rosso Development, Midtown Development, and Proper Hospitality have unveiled the Penthouse Collection at Midtown Park Residences by Proper, a limited collection of ultra-luxury homes topping the highly anticipated 28-story residential tower. Designed by Arquitectonica with interiors by acclaimed New York-based studio, Meyer Davis, the tower marks the first Proper-branded residential project in Miami. Rising at the heart of Midtown Park, the residence anchors a transformative $2 billion, five-acre mixed-use district in Midtown Miami.

Conceived for buyers seeking the most elevated expression of design, privacy, and craftsmanship, the Penthouse Collection will feature limited edition triplex and duplex residences with sweeping 360 views of the city and bay. Ranging from approximately 2,486–5,000 sq ft of space, with 3- to 5-bedroom + den layouts, penthouses showcase living spaces with up to 24-foot ceilings, expansive private rooftops with lush gardens, a private pool, and a summer kitchen–delivering a rare indoor-outdoor living experience in the center of the city.

Each penthouse is delivered with a refined, hospitality-driven interior design by Meyer Davis, with buyers offered the opportunity to further personalize their homes through optional, fully bespoke kitchen and bath upgrades by Miami-born stone atelier TEYO. Known for its uncompromising craftsmanship and sculptural approach to stone, TEYO provides an elevated customization pathway typically reserved for private estates, allowing residents to tailor their homes to an exceptional level of materiality and detail.

“This collection of homes offers a rare combination of exceptional design, generous living spaces, and meaningful indoor–outdoor living that creates a real connection to the city,” said Carlos Rosso, Founder & CEO of Rosso Development. “The creative partnership between Proper, Meyer Davis and TEYO speaks to a shared vision of timeless luxury we are bringing to Midtown Park.”

TEYO’s precision-driven design introduces monolithic kitchen islands, custom stone millwork, and showpiece elements that elevate everyday living into a design experience. For penthouse buyers who elect the TEYO upgrade, buyers can select from custom Roman travertine and Italian Verde Alpi marble palettes, seamlessly integrated with bespoke cabinetry and top-of-the-line Sub-Zero and Wolf appliances. With TEYO’s signature detailing, the primary bathrooms are conceived as indulgent retreats, featuring bespoke glass-enclosed double showers, a monolithic carved-stone soaking tub, floating custom stone vanities, and Hansgrohe brass fixtures.

“Collaborating with Meyer Davis on Midtown Park has been exceptionally rewarding,” said Matthew Auerbach, Founder & Principal of TEYO. “Working closely with their team, we were able to translate their clear design vision into highly tailored, material-led spaces. Each kitchen and bathroom is conceived as a bespoke composition rather than a template, allowing us to showcase the full depth of our craftsmanship while creating environments that feel architectural, personal, and enduring. With Midtown Park just steps from our showroom, we have the opportunity to work closely with homeowners in a truly one-to-one, specialized process.”

Residents of Midtown Park Residences by Proper will enjoy access to more than 40,000 square feet of private lifestyle amenities, including a tropical pool deck with a signature restaurant and bar, wellness and fitness facilities, co-working lounges, and curated cultural programming through Proper Hospitality’s signature concierge experience.

“From the earliest stages of conceiving Midtown Park, our goal was to create a sense of sanctuary that remains in constant dialogue with the city,” says Will Meyer, Co-Founder of Meyer Davis. “The overarching vision emphasizes light, proportion, and materiality to establish an atmosphere that feels refined yet deeply livable –one that supports a sophisticated, modern way of life.”

Located at 3055 N Miami Ave, Midtown Park Residences by Proper is the first residential tower within Midtown Park, a landmark master-planned district that will connect Midtown, Wynwood, and the Design District through a network of parks, pedestrian paseos, curated retail and dining, boutique office space, and a world-class racquet and padel club operated by ULTRA Padel.

Sales for the Penthouse Collection are now open, with pricing ranging from $3.1 million - 5.6 million. Midtown Park Residences by Proper is exclusively represented by Fortune Development Sales.

Renderings via Midtown Park Residences by Proper

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Italy’s Acclaimed Mannarino to Debut First U.S. Location at The Standard Residences, Midtown Miami

Rosso Development, Standard International and Midtown Development announce that the beloved Italian butcher shop & kitchen - Mannarino - will open its first U.S. location at The Standard Residences, Midtown Miami. Founded in Milan and now spanning 23 locations across Italy, the shop introduces a modern interpretation of Southern Italian food culture centered on quality, craftsmanship, and connection.

Rooted in the tradition of the neighborhood butcher shop, Mannarino offers a highly interactive experience where guests begin at the counter, selecting prime cuts of meat with guidance from expertly skilled butchers before enjoying them at home with family and friends or grilled and served at the table. The concept emphasizes quality, featuring a thoughtfully curated selection of meats, including lighter cuts, carpaccio, and tartare.

“We are incredibly excited to bring our passion for authentic Italian food and culture to the U.S. market,” said Gianmarco Venuto, Founder of Mannarino. “In Italy, we don’t just eat, we gather around the table. Mannarino is a celebration of craftsmanship, tradition, and community; it’s a place where people come together to appreciate great company and excellent food. The Standard Residences and Midtown Miami provide the perfect setting for us to introduce this experience—vibrant, dynamic, and deeply connected to culture and lifestyle.”

“Mannarino brings something genuinely different to the neighborhood and their concept will meaningfully elevate the Midtown experience,” said Carlos Rosso, Founder and CEO of Rosso Development. “The concept is deeply rooted in culture, conversation, and authenticity, all values that align perfectly with The Standard and will resonate strongly with our community.”

Founded by Filippo Sironi, CEO & CFO, and Gianmarco Venuto, CMO & PM, Mannarino was created to modernize the Italian butcher shop while preserving its cultural significance. The brand blends retail butchery, an Italian market, dining, and at-home cooking through an omnichannel model that invites guests to engage with food in a more personal, informed way.

The Miami location will include a market serving signature offerings including The Bombette - Mannarino’s celebrated rolled meat specialty - along with grilled chicken skewers, carpaccio, Italian Tartare prepared with Piedmontese Fassona beef from the brand’s own farms, and seasonal sides such as grilled vegetables and roasted potatoes. Guests will also have the option to dine in or purchase cuts to prepare at home, with guidance from the butcher.

The space will reflect Mannarino’s signature aesthetic showcasing a warm, modern Italian market inspired by traditional butcher shops, combining natural materials, curated design details, individual and family-style table settings, and an inviting neighborhood atmosphere. The opening is slated for Fall of 2026.

The Standard Residences, Midtown Miami is 96% sold, and this announcement marks the lease of the final available retail space at the project. Sales and marketing is exclusively managed by Douglas Elliman Development Marketing.

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Transformative $2 Billion Midtown Park Wins City Approval, Ushering in New Era of Walkable Urban Living

Rosso Development, Midtown Development, and Proper Hospitality announce that the transformative $2 billion Midtown Park master plan—a multi-tower, two phase development introducing residences, offices, dining, retail, parks, and one of the most ambitious racquet and padel destinations in the U.S.—has officially received approval from the City of Miami’s Urban Development Review Board. This milestone clears the way for the first phase of the five-acre mixed-use community that will reshape Midtown into a vibrant, walkable hub connecting Wynwood and the Design District.

The approved master plan will bring 924 residential units, 60,000 square feet of office space, and over 120,000 square feet of designer retail, anchored by two major public plazas and a network of pedestrian-oriented streetscapes that prioritize walkability and public life. It will also introduce a world-class racquet and padel club featuring 8 courts, operated by ULTRA Padel. The project will rise across two 28-story towers, two 17-story towers, and a low-rise retail structure, with phased delivery and a temporary two-acre ULTRA Padel pop-up set to activate the site as construction begins.

“This is Miami’s most significant mixed-use redevelopment and will transform the future of urban living in the area,” said Carlos Rosso, Founder & CEO of Rosso Development. “We envisioned a landmark destination where culture, wellness, and open green space come together to enhance Midtown’s walkable character. This project will transform a long-vacant five-acre site into an activated social hub that seamlessly links the Design District, Midtown, and Wynwood.”

Midtown Park Residences by Proper, located at 3055 N Miami Ave, is the first building within the approved master plan. Designed by Arquitectonica with interiors by Meyer Davis Studio, the 28-story tower will deliver 288 Proper-branded residences, ranging from studios to three-bedroom homes, plus exclusive penthouses with private rooftop gardens and pools.

The tower’s 40,000 square feet of private amenities include a tropical pool deck with a signature restaurant and bar, private pickleball court, state-of-the-art fitness center, yoga and meditation garden, spa pool, co-working spaces, a kids club, and a communal vegetable garden designed by Naturalficial. Residents will also enjoy curated programming and cultural experiences through a Proper Culture Concierge, plus exclusive access to events across Proper Hospitality’s global portfolio, including the newly opened Shelborne by Proper on Miami Beach.

“Congratulations to Carlos Rosso, Proper, and the entire development team on receiving Urban Development Review Board approval for Midtown Park,” said Iris Escarrá, Co-Chair of Greenberg Traurig's Miami Land Use practice. “This marks a major milestone for Midtown Miami as the first phase of a visionary mixed-use plan that serves as a gateway between Wynwood and Midtown. Having a brand like Proper enter the market is a tremendous vote of confidence in the neighborhood’s continued evolution, solidifying its status as one of Miami’s most vibrant and design-forward districts.”

Midtown Park Residences by Proper is exclusively represented by Fortune Development Sales. Pricing starts in the lower $600,000s, with completion expected in 2028. For more information or to schedule a private appointment at the Midtown Park sales gallery located at 3171 NE 1st Ave, Miami, FL 33137

For more information about Midtown Park Residences by Proper or to inquire about purchasing a unit please fill out the form below:

Midtown Park and ULTRA Padel Join Forces to Debut the Largest Padel Club in the U.S.

Rosso Development and Midtown Development, in partnership with ULTRA Padel, are thrilled to unveil ULTRA Club Midtown — a vibrant 2-acre pop-up padel destination at the future site of Midtown Park, the $2 billion mixed-use development reimagining nearly five acres in the heart of Midtown Miami. Set to become the largest padel club in the United States, the project marks a bold milestone in the evolution of the sport and a defining addition to the cultural fabric of the neighborhood.

“Bringing in ULTRA Padel enhances our vision to create vibrant, healthy, and activated public spaces,” said Carlos Rosso, Founder & CEO of Rosso Development. “We are proud to partner with a pioneering brand that truly understands the intersection of wellness, community, and lifestyle.”

ULTRA Club Midtown will feature 11 state-of-the-art outdoor padel courts and 3 dedicated children’s courts, alongside curated amenities including a food and beverage concept and community programming. As the world’s fastest-growing sport, padel continues to gain momentum globally — and ULTRA Padel, the internationally recognized brand redefining the experience, will infuse this dynamic new destination with its signature energy and innovation.

“We are excited to introduce a world-class social hub to Miami’s most connected neighborhood,” said Guillermo Barragan, CEO of ULTRA Padel. “This state-of-the-art facility is designed for everyone, from beginners to seasoned players, offering an inviting space to play, socialize, and elevate your game.”

The premium facility will cater to players of all skill levels and will offer a first look at what’s to come at Midtown Park. ULTRA Padel will also brand and operate the permanent 8-court Racquet & Padel Club at Midtown Park, a centerpiece of the development’s first phase and a major new addition to Miami’s growing racquet sports scene.

"We are bringing the ULTRA energy to Midtown,” said Nico Clerc, Head of ULTRA Padel Operations. “This hub will be the social country club of the neighborhood, built around an unparalleled club experience."

As an integral part of the Midtown Park master plan—which includes thoughtfully designed green spaces, pedestrian paseos, luxury residences, premium office space, gourmet dining, elevated retail, and world-class art programming—the club will introduce high-energy recreational experiences to the broader community, while enhancing the lifestyle of residents at Midtown Park Residences by Proper.

As the first 28-story tower to be launched, Midtown Park Residences by Proper will offer a collection of 288 stylish residences that seamlessly blend luxury living, world-class hospitality, and dynamic public spaces. With seamless walkability to the Design District and Wynwood, the property is being brought to life by an extraordinary ensemble of leading architects and designers – including Arquitectonica, Meyer Davis Studio, and Naturalficial. Owners gain access to over 40,000 square feet of private amenity spaces, an expansive tropical pool deck with signature restaurant and bar, and wellness offerings including a state-of-the-art fitness center and spa, yoga and meditation garden, and private pickleball court. Residents will also enjoy curated social areas including an art-filled lobby, gourmet coffee bar, events lounge, business center, private party room, kids club, virtual golf simulator and screening room, a communal vegetable garden, plus access to exclusive events across the Proper Hospitality’s portfolio.

For more information about Midtown Park Residences by Proper or to inquire about purchasing a unit please fill out the form below:

Proper Hospitality, Rosso Development and Midtown Development Launch Midtown Park Residences By Proper

Proper Hospitality, Rosso Development and Midtown Development announce the launch of Midtown Park Residences by Proper, a transformative luxury residential tower set within a $2 billion mixed-use development, poised to reimagine nearly 5 acres in the heart of Midtown Miami. Anchored by lush open areas including two public parks and pedestrian paseos connecting Midtown to the Design District and Wynwood, the project will deliver over 120,000 square feet of prime retail with gourmet restaurants and cafes, designer shops, office buildings, a public 8-court racquet & padel club, and more.

“There is a new Midtown being born in Midtown, one built around thoughtfully designed public and pedestrian green spaces that seamlessly connect the fabric of the area,” said Carlos Rosso, Founder and CEO of Rosso Development. “This landmark project represents a defining ‘before and after’ for the neighborhood.”

The first 28-story tower to be launched, Midtown Park Residences by Proper, will offer a collection of 288 stylish residences that seamlessly blend luxury living, world-class hospitality, and dynamic public spaces – all infused with Proper's signature sophistication and personalized touchpoints. Midtown Park Residences by Proper is the company’s second residential project, building on the success of Austin Proper Residences, which sold out at record prices, solidifying the company’s reputation for cultivating exceptional, design-driven living.

“Our vision for Midtown Park Residences by Proper is to create a sense of place and shape a residential experience that deeply values culture, community and connectivity,” added Rosso. “Proper Hospitality’s unmistakable ethos brings a new dimension to luxury living in Miami, one where every detail is selected with purpose, and open space is paramount.”

“With Midtown Park Residences, we’re not just introducing a new living experience – we’re defining a new chapter of Proper. ‘By Proper’ captures the essence of our brand while celebrating the artistry of world-class designers who shape each destination,” said Brian De Lowe, Co-Founder and President of Proper Hospitality. “As we prepare to unveil the iconic Shelborne by Proper, Midtown Park Residences further exemplifies this ethos – where inspired design, thoughtful hospitality, and a deep sense of place come together to create something truly special for Miami.”

Located at 2901 NE 1st Avenue, Midtown Park Residences by Proper is nestled at the crux of Miami’s most energetic neighborhoods, with seamless walkability to the Design District and Wynwood. The property is being brought to life by an extraordinary ensemble of the world’s leading architects and designers – including Arquitectonica, Meyer Davis Studio, and Naturalficial. Owners gain access to over 40,000 square feet of private amenity spaces, an expansive pool deck, and exclusive owner events across the Proper Hospitality’s portfolio.

Offering a diverse selection of residences, layouts include studios, one-bedroom, one-bedroom plus den, two-bedroom, and three-bedroom configurations ranging in size from 510 to 1,730 square feet, and a private collection of penthouses averaging 3,150 square feet. Timeless and functional interiors by Meyer Davis Studio pay homage to the distinctive aesthetic established by Proper Hotels, showcasing visually rich interiors with effortless sophistication and one-of-a-kind touches. Residences feature expansive open floor plans with ceilings soaring above 10 feet, expansive wrap-around terraces with seamless glass railings, and energy-efficient, floor-to-ceiling windows and sliding doors. The fully finished units are outfitted with imported wood porcelain flooring and designer kitchens featuring Italian cabinetry, quartz countertops, brass pull details, and top-of-the-line Sub-Zero and Wolf appliances. Master bathrooms are an indulgent retreat, with glass-enclosed double showers, Hansgrohe brass fixtures, and signature Jade ceramic walls. The three-bedroom and penthouse residences incorporate wet rooms with double showers and freestanding bathtubs. Penthouses feature 20-foot double-height corner living rooms in four- and five-bedroom layouts with private rooftop terraces, gardens, and private pools. Prices range from low $700,000’s to $2.7 million, plus penthouses, with expected completion in 2028.

“We envisioned a dynamic connection between the city and home that creates a unique living experience,” said Will Meyer, Principal of Meyer Davis Studio. “Public and private spaces coexist in harmony, enriching both the city and the lives of its residents."

Midtown Park Residences by Proper delivers a bold reinvention of urban living, with a tailored selection of amenities, social spaces and lifestyle experiences. Residents will be welcomed by a dramatic 16-foot-high lobby gallery that artfully bridges with the vibrant energy of Midtown’s streetscape, displaying a collection of museum-quality art, carefully curated to encourage engagement. A 40,000 square foot tropical pool deck on the seventh floor is the ultimate spot for relaxation, with a signature restaurant and bar overlooking panoramic skyline and water views. Wellness offerings include a state-of-the-art fitness center, dedicated Pilates studio, tranquil yoga and meditation garden, private pickleball court, and a spa pool. His-and-hers changing rooms with steam rooms, saunas, and private massage treatment rooms elevate every moment of rest and rejuvenation. Owners will also enjoy curated social areas including a residential center with a gourmet coffee bar, an events lounge, a private party room with a professional chef’s pantry, a kids club, and a communal vegetable garden designed by Naturalficial. A virtual golf simulator that doubles as a projection room is available for private screenings, and a business center offers co-working spaces and a conference room.

The lifestyle experience at Midtown Park Residences by Proper transcends physical spaces with a comprehensive suite of Residential Services catering to residents’ every need, including a Culture Concierge offering insider access to Miami's vibrant cultural scene and exclusive events, a dynamic calendar of social gatherings, holistic wellness activities, on-demand in-residence services like grocery delivery, housekeeping, laundry service and comprehensive while-you're-away services such as pet care and home maintenance. Residents also gain preferred access to exclusive events at the iconic Shelborne Hotel by Proper on Miami Beach’s Millionaire’s Row, set to reopen this spring following a meticulous restoration, as well as other Proper hotels across the US.

Fortune Development Sales is the exclusive sales and marketing agency for Midtown Park Residences by Proper.

For more information about Midtown Park Residences by Proper or to inquire about purchasing a unit please fill out the form below:

Juvia Group To Open Rooftop Restaurant at The Standard Residences, Midtown Miami

A new rooftop restaurant and bar concept by Juvia Group called Solana' will be opening at The Standard Residences, Midtown Miami. The collaboration between Rosso Development, Standard International, Midtown Development, and Juvia Group aims to provide a unique dining experience for the project's buyers and residents in the Midtown area. Construction is already underway at the first of its kind pied-à-terre-style building which is near topping off.

“Jonas and the Juvia team are the perfect addition to The Standard Residences family," said Carlos Rosso, founder and CEO of Rosso Development. "Their concept for the rooftop embodies European dining excellence and is set to redefine the culinary landscape in Midtown.”

"We are excited to bring one of our newest and most vibrant European concepts to this vibrant location," said Jonas Millán, co-founder of the Juvia Group. "The Standard brand is synonymous with trendsetting hospitality and has a vibe that we love. Partnering with them and Carlos was a natural fit to bring our vision to life."

From its celebrated origins in Miami Beach to its new ventures, Juvia Group is known for its vibrant cuisine, innovative cocktails, and exceptional dining experiences in stunning outdoor settings. At the helm are restaurateurs Jonas and Alexandra Millán, who will guide 'Solana’ to occupy approximately 6,000-square feet atop the lushly landscaped rooftop of The Standard Residences. The venue will feature a dedicated street-level entrance and offer a relaxed yet sophisticated atmosphere by the 60-foot resort-style sunset pool. Here, guests can indulge in a playful and casual dining experience, enjoying a diverse menu inspired by Riviera Cuisine and signature cocktails such as 'Bonito Bubbling'. The space will be imagined by visionary AD100 architect Manuel Clavel Rojo, with design that will resonate with The Standard's renowned vibe–a favorite from Hollywood to New York, London, Bangkok, and beyond.

“We have been trying to work together for years and it's through the energy of Carlos that it’s finally happening,” said Clavel Rojo, Principal of Manuel Clavel Arquitectos. “When you think of Miami rooftops, there is no bigger name than Juvia. This is going to be the most iconic rooftop in the city and I’m excited to see everything this project will bring to the area.”

“Our inspiration was the 1951 Maison Tropicale by Jean Prouvé. When we suggested it to Jonas he felt mesmerized and immediately embraced the idea,” added Rosso. “Tropical architecture at its best.”

Located at 3100 N.E. 1st Ave, the building is nestled in the heart of Midtown, Miami’s most connected and walkable neighborhood. Ranging from studios to two-bedroom layouts, the residences’ meticulously curated interiors strike a perfect balance of style and functionality. Community-minded amenities are crafted to embrace social engagement and include an expansive lobby, Rosetta Bakery Café & Privato Speakeasy on the ground floor, and outdoor terrace. Health and wellness offerings include an indoor pickleball court, a state-of-the-art sweat room and fitness center, an infrared sauna, yoga and stretch studios. A dedicated social floor features a karaoke bar and screening room, as well as fully equipped co-working spaces, Zoom rooms and a private boardroom.

The Standard Residences, Midtown Miami is 95% pre-sold and currently under construction, with completion slated for 2025. Sales and marketing is exclusively managed by Douglas Elliman Development Marketing.

For more information about The Standard Residences, Midtown Miami or to inquire about purchasing a unit please fill out the form below:

Inside PROFILEconnect 'A Night at The Museum' Real Estate Impact Conference at the Coral Gables Museum

On April 11, 2024, PROFILEmiami hosted PROFILEconnect: A Night at the Museum, the inaugural annual real estate impact conference bringing 3 panels and PROFILEmiami’s highly-regarded Bespoke Real Estate Networking to the iconic Coral Gables Art Museum. PROFILEmiami teamed up with ONEsir, Constellation Group, MG Developer, Banesco and Contempo Space to host a sophisticated afternoon exploring real estate markets, design and development; followed by bespoke networking and enjoying cocktails by E11EVEN Vodka with some of the largest and most active real estate developers, investors and brokers in Miami.

The event was kicked off by a VIP Lunch hosted by Diego Torrealba of MG Developer at Coral Gables hot-spot Zucca. VIP guests enjoyed a chef’s menu alongside active Coral Gables’ developers Eduardo Otaola of Constellation Group, Alirio Torrealba of MG Developer and Diego Torrealba of MG Developer.

Following the lunch attendees gathered at the Coral Gables Museum for the Women in Real Estate Panel, the first of three panels kicking off the speaking component of the event. Vanessa Stabile of ONEsir, Cassie Resnick of Mast Capital, Alicia Lamadrid Paysse of Cervera Real Estate, Katya Demina of PROFILEmiami and Amelia Rodriguez of Banesco discussed how they have navigated their careers as women in the male dominated real estate world. They also discussed how the city has evolved and how they have taken advantage of the growing real estate market to stand apart and advance their careers.

The women’s panel was followed by the Coral Gables Design and Development Panel, which featured Eduardo Otaola of Constellation Group, Diego Torrealba of MG Developer, Raymond Fort of Arquitectonica, Scott Sherman of Torose Equities and Scott Wadler of Berkadia discussed how Coral Gables Mediterranean revival architectural requirements impact development and the valuation of real estate in ‘The City Beautiful.’ Developers Diego Torrealba and Eduardo Otaola touched on how they worked with the Coral Gables design codes to plan projects that enhance the quality of the community while Scott Wadler discussed the differences between Build to Rent vs Build to Sell. Scott Sherman also discussed how companies such as Apple are moving into Coral Gables and bringing their high-paying employees, pushing both residential and commercial rent rates higher.

The afternoon was capped off with The Legends Panel, featuring Edgardo Defortuna of Fortune International Group, Bernardo Forte Brescia of Arquitectonica and Carlos Rosso of Rosso Development. The trio had all previously worked on projects together and discussed their experiences developing the city into the world-class metropolis it is today including projects such as The Ritz-Carlton Residences, Sunny Isles Beach and Miami’s Paraiso District. They also discussed how a quality design and understanding of the buyer is so important to development and the success of a project. They also discussed how they started their own companies and took their brands global. The legends also gave insight on how their was opportunity for aspiring developers to team up with established developers to learn from them before undertaking projects on their own.

Following panels guests gathered outside on the museum veranda for Bespoke Networking and Sunset Cocktails featuring bites from Zucca and cocktails by E11EVEN Vodka. Guests got to network with the panelists as well as other real estate heavyweights such as Alirio Torrealba of MG Developer, Nelson Stabile of Integra Investments, Rainer Viete of Vietmar, Daniel de la Vega of ONEsir, Jose Boschetti of Boschetti Group and Michael Hamaoui of Pagani Residences.

Part of PROFILEmiami’s highly-regarded PROFILEconnect bespoke networking event series, the event brings together Miami’s real estate industry and business professionals to network and connect outside of a traditional business setting. Guests will have the opportunity to network and share their experiences in South Florida through thoughtful discourse, while forging new relationships with industry leaders as they discuss the industry’s most pressing topics.

Rosso Development, Standard International and Midtown Development Lock Down $45.045 Million Construction Loan For Standard Residences, Midtown Miami

Hospitality and real estate pioneers Rosso Development, Standard International and Midtown Development have closed on a $45,045,000 construction loan from Bank OZK for the highly anticipated The Standard Residences, Midtown Miami. A JLL Capital Markets Debt Advisory team, led by Managing Director Brian Gaswirth and Associate Jimmy Calvo, represented the developer. Nearly 90% of the residences are sold with construction at The Standard brand’s first residential concept already underway following groundbreaking in April 2023.

“Securing this loan is a testament to the strength of the project, our remarkable team and what we are building together,” said Carlos Rosso, Founder of Rosso Development. “We set out to bring a lifestyle concept with character and soul to Miami, and we are incredibly proud to see the excitement surrounding our vision. We look forward to delivering a one-of-a-kind product to our buyers.”

“The enthusiasm from buyers for The Standard Residences speaks to the power of The Standard brand and our exceptional partner, Rosso Development,” stated Amar Lalvani, Executive Chairman of Standard International. “This financing commitment allows us to take the project to the next phase.”

With Civic Construction as the general contractor and construction already underway, the first of its kind pied-à-terre-style building will rise 12 stories and deliver 228 residences with 34,000-square feet of thoughtfully imagined amenity spaces.

“Carlos Rosso has an incredible reputation for being one of the premier condo developers in South Florida through his distinguished career at The Related Group,” said JLL Capital Markets Managing Director Brian Gaswirth. “The Standard Residences is a defining stamp on his new journey and has been met with great success as represented by its strong presales and ability to attract Bank OZK as its lending partner.”

“Bank OZK is pleased to provide construction financing for The Standard Residences,” stated Greg Newman, Senior Managing Director of Originations at Bank OZK. “This best-in-class product backed by the strength of The Standard brand will be an excellent addition to Midtown Miami and we are excited to help bring it to life.”

Located at 3100 N.E. 1st Ave, the boutique building is nestled in the heart of Midtown–Miami’s most connected and walkable neighborhood. Centrally positioned between The Design District and Wynwood, the property is situated directly across the street from the recently opened Trader Joe’s and The Shops at Midtown, which features a variety of exciting food & beverage options and convenient retail. Tapping the industry’s best talents, The Standard Residences is crafted by internationally acclaimed architecture firm Arquitectonica, renowned interior designer Urban Robot in collaboration with The Standard’s award-winning in-house design team, and landscape designer Naturalficial.

Upon delivery, owners will enjoy the brand’s world-class design, amenities and service. Ranging from studios to two-bedroom layouts, the residences span 432-square feet to 965-square feet, with meticulously curated interiors that strike a perfect balance of style and functionality. Finishes include light wood plank tile flooring, gourmet kitchens with custom Italian cabinetry and Bosch appliances, while oversized bathrooms showcase stone vanities and double-suite rain showers. With an “anything but Standard” approach, the property will allow flexible living, enabling owners to lease out their units for terms as short as one month.

Community-minded amenities are crafted to embrace social engagement and include an expansive lobby, Café, and outdoor terrace. A lushly landscaped rooftop features a 60-foot resort-style sunset pool with a signature restaurant and bar reminiscent of the vibrant ambiance The Standard pioneered from Hollywood to Miami and London. Health and wellness offerings include an indoor pickleball court, a state-of-the-art sweat room and fitness center, an infrared sauna, yoga and stretch studios. A dedicated social floor features a karaoke bar and screening room, as well as fully equipped co-working spaces, zoom rooms and a private boardroom.

Completion of The Standard Residences, Midtown Miami is slated for the end of 2024. A limited selection of units remain starting at $499,900 and currently accepting only 30% down. Sales and marketing is exclusively managed by Douglas Elliman Development Marketing.

Renderings via The Standard Residences, Midtown Miami