Augmented Reality App Launching in Miami to Help Drive Foot Traffic to Brick and Mortar Businesses

ARVISL Future is a Miami based technology startup founded by Krystal Kunyue Zheng, a recent Florida International University graduate. ARVISL Future is based at CIC Miami, the hub of South Florida's startup and technology scene.

This November, ARVISL is launching its first mobile application, SAVR, in Miami. SAVR aims to bring measurable foot traffic to local brick and mortar businesses with technologies like location based service and augmented reality. Zheng describes SAVR as the fusion of Pokemon Go and Groupon.

With location based services, SAVR can reach, measure and engage with local and tourism traffic at any specific location. By combining augmented reality and location based service technology, SAVR also allows businesses to showcase products in real life that are outside of their current geographic location.

Consumers are navigated to a business if they find its AR incentive enticing: complimentary drinks, food or swag items.Zheng has introduced an innovative marketing metric for physical businesses called “cost per traffic™", where brick and mortar businesses will measure how much an individual's foot traffic costs. SAVR provides performanced based service fees to businesses who decide to place AR incentives around the city. Therefore, businesses will only pay for foot traffic brought into their location.

“Instead of driving attention strictly to a web page, we're offering local businesses that aren't able to compete with national online retailers a way to survive in the digital age while maintaining the charm of their physical presence that has such a profound effect on our communities,” said Zheng.

SAVR will welcome Miami users and businesses for a first-hand experience this November. Users can download SAVR on both the iOS App Store and Android Google Play Store and businesses can participate in AR sampling by filing a request on the SAVR website.

Article by: Katya Demina